© 2026 | Jefferson Public Radio
Southern Oregon University
1250 Siskiyou Blvd.
Ashland, OR 97520
541.552.6301 | 800.782.6191
Listen | Discover | Engage a service of Southern Oregon University
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

tourism

  • A traveler walks past screens showing outgoing and incoming flights at San Francisco International Airport ahead of the Memorial Day holiday weekend in San Francisco, Thursday, May 22, 2025.
    Godofredo A. Vásquez
    /
    AP Photo
    California is often cited as one of the top tourism destinations in the country. But 2025 saw a marked drop in international visitors, especially from Canada, at least partially in response to President Trump's new tariffs and aggressive rhetoric toward Canada and other nations.
  • I was very excited to hear about the 2025 Southern Oregon Lavender Festival, which takes place in summer over two weekends: once in June and once in July. It was the perfect excuse for me to continue exploring this beautiful region. Spending a lovely, sunny July day driving around the Applegate with my dog, Herbie, and visiting friendly, family-run lavender farms sounded just about perfect to me.