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How "Big Chicken" Changed How We Eat

Chicken-Hen-Big.jpg
Thegreenj, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=2877208
/

Nobody likes to be called a big chicken, and there's a good chance the poultry industry won't appreciate the term, either. 

But journalist Maryn McKenna says the power and practices of the business lend themselves to the name.  She uses it for the title of her book, too: Big Chicken: The Incredible Story of How Antibiotics Created Modern Agriculture and Changed the Way the World Eats

Note the focus on antibiotics, still used in chickens at a time when doctors are warning against the casual use of the drugs.  This and more are examined in the book, and the author joins us to talk about it.  
 

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Geoffrey Riley is a graduate of the University of Missouri School of Journalism and marked his tenth anniversary as the full-time host of the Jefferson Exchange at the end of 2019. He's been a broadcaster in the Rogue Valley for 35 years, working in both television and radio.
John Baxter's history at JPR reaches back three decades.  John was the JPR program director who was the architect of "the split" when JPR grew from a single program stream to three separate streams. We coaxed him out of retirement and he's now a co-producer of the Jefferson Exchange.
April Ehrlich is a reporter at Jefferson Public Radio, focusing on in-depth investigative journalism and data reporting. She advocates for journalists across Oregon as the president of the Greater Oregon Pro Chapter of the Society of Professional Journalists.