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The Ground Floor: Noble Coffee Brews Success

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Noble Coffee Roasting/Instagram
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Jared Rennie picked a good time in history to get into the coffee business. 

He started Noble Coffee Roasting in Ashland at about the time the taste for coffee products of all kinds exploded.  His belief in coffee certainly paid off in the success of his business. 

His is truly a story of knowing when to get in on the ground floor.  Our business/entrepreneur segment, The Ground Floor, brings in Jared Rennie for a recounting of his company's birth and success. 

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Geoffrey Riley is a graduate of the University of Missouri School of Journalism and marked his tenth anniversary as the full-time host of the Jefferson Exchange at the end of 2019. He's been a broadcaster in the Rogue Valley for 35 years, working in both television and radio.
John Baxter's history at JPR reaches back three decades.  John was the JPR program director who was the architect of "the split" when JPR grew from a single program stream to three separate streams. We coaxed him out of retirement and he's now a co-producer of the Jefferson Exchange.