The Pinking Of The Planet
It might be okay to paint the town red, but we probably don't want to paint the planet pink.
Not that it's truly possible, but such a thing is imagined in a children's book about climate change.
The author imagines a world in which carbon dioxide is visible... and pink.
Now you get the idea. Author Gregg Kleiner takes us into the process that led to Don't Paint the World Pink.