The Ground Floor: He Can Pickle That
The diversity of businesses in the Rogue Valley is surprising. Until you realize that the businesses started to serve a particular human want or need.
In Pickled Planet's case, it addresses the desire for (need for?) sauerkraut and other fermented foods. Courtland Jennings started the business and visited once before to talk about the products in our food segment.
He returns for our entrepreneur/business segment, The Ground Floor, to talk about the business side. What does it take to stay in the sauerkraut business? We ask.