Mon 9AM | An infodemiologist and witch reveals the science behind false narratives

By Mike Green,

Published August 15, 2025 at 10:03 AM PDT

Dr. Pauline Hoffmann is a self-described infodemiologist and a witch. She has a science degree in biology and a PhD in communications. She hosts a podcast called the Data Doyenne. (It’s for the data nerd and the data nervous). She also has a website called WTF … What the Facts.

Dr. Hoffman joins the Exchange to discuss her new book, “Fake News, Witch Hunts & Conspiracy Theories: An Infodemiologist’s Guide to the Truth.”

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Mike Green

Mike Green is host of the Jefferson Exchange. Mike has lived in Southern Oregon for more than two decades. He is an award-winning journalist with over 20 years experience in media, specializing in media innovation, inclusive economics and entrepreneurship.

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Natalie Golay

Natalie Golay is the Senior Producer of the Jefferson Exchange. She has a B.A. in Visual Arts, a certificate of recommendation in multimedia from the Vancouver Film school, and a law degree from the University of British Columbia. A communications professional for over 20 years, Natalie is a natural storyteller with extensive audio and video production skills.

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