A change in his own health sent Ben Bellinson to the dogs. To clarify, he began thinking about the health of the pets who accompanied him on his hikes in the mountains of Southern Oregon.
One thing led to another, culminating in the founding of Waggedy, a company making dietary supplements for dogs. The creation story is the focus of this month's edition of The Ground Floor, our business segment.
Ben Bellinson talks about the founding, growth, and challenges of putting out products to keep our best (four-legged) friends in good health.