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The Jefferson Exchange

What It Means To Be Labeled "Organic"

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Lyons Press

Oregon voters will get another crack at GMO labeling in the November election. 

A measure on the ballot would require labeling for genetically engineered foods. 

But let's drop back a bit and consider food labels in a more general sense: what do the labels tell us?  For example, what does it really mean when you see "organic" slapped on a product in the store? 

Longtime journalist and University of Oregon professor Peter Laufer went in search of the answer to that particular question. 

What he found should raise a few eyebrows... Laufer reports his findings inOrganic: A Journalist’s Quest to Discover the Truth behind Food Labeling.

 

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Geoffrey Riley is a graduate of the University of Missouri School of Journalism and has hosted the Jefferson Exchange on JPR since 2009. He's been a broadcaster in the Rogue Valley for more than 35 years, working in both television and radio.