© 2024 | Jefferson Public Radio
Southern Oregon University
1250 Siskiyou Blvd.
Ashland, OR 97520
541.552.6301 | 800.782.6191
Listen | Discover | Engage a service of Southern Oregon University
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

How a wish for a local wine label boosted two businesses

Thomas Edison, among many others, proved that people can have more than one great idea. Sometimes they come in clusters, as we explore in a new edition of The Ground Floor, our business/entrepreneur podcast with Cynthia Scherr of Scherr Management Counsulting.

Cynthia's latest chat involves two businesses: a liquor store that wanted a local wine brand, and the facility that could make that happen. The Beverage Barn in Bandon reached out to Naumes Crush and Fermentation in Medford, and voila: a new wine label, On The Waterfront, was born. Cynthia visits with Lori Osborn at the Beverage Barn and Chris Graves at Naumes.

Stay Connected
The Jefferson Exchange is Jefferson Public Radio's daily news program focused on issues, people and events across Southern Oregon and Northern California. Angela Decker is the program's senior producer, Charlie Zimmermann is the assistant producer, and Geoffrey Riley hosts the show.