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The Ground Floor: Noble Coffee Brews Success

Noble Coffee Roasting/Instagram

Jared Rennie picked a good time in history to get into the coffee business. 

He started Noble Coffee Roasting in Ashland at about the time the taste for coffee products of all kinds exploded.  His belief in coffee certainly paid off in the success of his business. 

His is truly a story of knowing when to get in on the ground floor.  Our business/entrepreneur segment, The Ground Floor, brings in Jared Rennie for a recounting of his company's birth and success. 

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Geoffrey Riley is a graduate of the University of Missouri School of Journalism and has hosted the Jefferson Exchange on JPR since 2009. He's been a broadcaster in the Rogue Valley for more than 35 years, working in both television and radio.